The App is Where It’s At: Communities Going Mobile


2011 is an important tipping point for this technology in that smartphones will outsell feature phones in the U.S. for the first time. So while we’re witnessing this exponential growth, one of the fundamental reasons why smartphones are being adopted so quickly is the notion of apps. The explosion of the app-verse (from 10 million apps downloaded upon the opening of Apple’s App Store in July 2008 to 10 billion in January 2011) is staggering in itself.

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