Director, Customer Experience, Sarah Tarraf presents “The Reciprocal Nature of ROI: Maximizing Value for the Customer” at the Insight Wave Summer 2019 Summit in San Francisco, CA.

Customer Experience is at a tipping point. Despite increasing investment in tools and technologies, executives still struggle to demonstrate the impact to the bottom line—and perhaps more importantly, the value these bring to customers. But tools and technologies aren’t enough. To create value for customers, we must focus on the ability for organizations to drive actionable change across the enterprise – transforming the design and delivery of experiences.

The Insight Wave 2019 Summer Summit is an Insight Wave Members exclusive event with speakers and working sessions designed to help CX professionals articulate and activate Customer Experience value inside their organization. For further information, please visit here.VIEW ALL EVENTS