Director, Customer Experience, Sarah Tarraf will deliver presentation “Reimagining the Retailer Partnership for Enhancing the Shopper’s In-Store Experience” at the 2019 Sweets & Snacks Expo hosted by the National Confectioners Association.

The session will address the customer experience ecosystem, and more specifically, how investing in great in-store experiences yields complementary benefits for manufacturer and retailers alike; applying best-in-class strategies from other industry Customer Experience practices stands to innovate the sweet and snack shopping experience; and integrating the digital and human experiences provides competitive advantage.

The 2019 Sweets & Snacks Expo hosts over 800 exhibitors, with over 25 learning sessions geared toward industry professionals in the candy, snacks, and specialty fields. For more information on this event, and/or to register please visit here.