Business Insider kicked off 2013 with a piece entitled “13 Things That Went Obsolete in 2012.”  Among them were some notable standbys of days gone by, including hard drives, buying individual songs or albums, standalone GPS units, non-smartphone cameras and even the venerable alarm clock.  All of these examples represent the rapidly escalating phenomenon of creative destruction.

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When I first discovered Vine, I was curiously drawn to it.  If you haven’t heard, Vine is a video-sharing app launched in January that allows users to upload 6-second videos.  But what’s extra special is that it lets you edit clips in realtime with a mere thumb tap.  The concept is simple; even though the quality of Vines ranges from brilliant to banal, I think its parent company Twitter has stumbled on to something groundbreaking.

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by Greg Heist and Jason Raguso

Blogger’s note: This post was coauthored with my colleague Jason Raguso, who leads O2 Integrated, Gongos’ newly formed data integration unit. 

“Nothing is more expensive than a missed opportunity.”
—H. Jackson Brown

As a whole, the challenges facing the marketing research industry are twofold.

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Blogger’s note:  The goInnovate Reading Room is a new weekly feature of curated content whose primary aim is to provoke new ideas, spur innovative thinking and develop leadership excellence.  The Reading Room is, by design, drawn from a eclectic mix of sources covering a wide variety of disciplines. The common thread here is excellence of thinking and the potential to power breakthrough ideas.

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Blogger’s note:  The goInnovate Reading Room is a new weekly feature of curated content whose primary aim is to provoke new ideas, spur innovative thinking and develop leadership excellence.  The Reading Room is, by design, drawn from a eclectic mix of sources covering a wide variety of disciplines. The common thread here is excellence of thinking and the potential to power breakthrough ideas.

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Check out this great infographic about the effects multitasking can have on your brain. Really makes you realize the necessity of curating insights in our information-overloaded world.

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Lately I have found it impossible to scan my numerous RSS feeds without the term “Big Data” staring me in the face on nearly every page.  And there’s good reason for that: Big Data is big business. And it’s growing all the time.

To add some scale to big data’s explosion, consider these statistics from wikibon.

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Blogger’s note:  The goInnovate Reading Room is a new weekly feature of curated content whose primary aim is to provoke new ideas, spur innovative thinking and develop leadership excellence.  The Reading Room is, by design, drawn from a very eclectic mix of sources covering a wide variety of disciplines. The common thread among Reading Room articles is excellence of thinking and the potential to power breakthrough ideas.

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Here’s an infographic we made about big data’s staggering growth rate.

Some pretty shocking stuff here…did you know 72 hours of video are added to YouTube each minute?

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