- Finding Just the Right Touch in a Touchless World
With technological advancements and the need to innovate and progress while providing safety, we’re heading toward living a touchless life. One thing is for sure – we must be in tune with customers to ensure their experiences are as emotionally in touch as they are functionally touchless.
- Right-Sizing Strategy for the Rainbow Ahead
While there are many things we can’t control about this crisis, we can control how we respond. It’s a matter of choosing whether you want to be in survival mode or reinvention mode.
- The New Heroes of Storytelling
As organizations strive to connect with consumers in meaningful ways, it is time for brand storytellers to go back to basics and swiftly yet strategically reassess the characters and heroes of today’s storylines.
- Information Hygiene: How Not to Contribute to a Culture of Clutter
A well-thought-out approach to information hygiene today can play an important role in shaping perceptions and establishing loyalty that lasts beyond our current crisis.
- Good, Better & Best: Three Ways to Calculate the ROI of CX Initiatives
John Joba, Analytics Translator
- Welcome to the Age of Essential Sustainability: Where Less is More
Ivan Bojanic, Senior Integration Architect & Nancy Walter, Integration Architect
- The Four V’s of Big Data: Which Wins in the Sea of Information?
Claire Gilbert, Senior Statistical Analyst
- Analog Lessons in Art & Information: How Organizational Data Can Begin With a Sketch
Beth Pidcock, Creative Strategist & Hallie Dunklin, Creative Strategist
- The “Continental Divide”: Why Organizations Must Focus on What Unites Us Rather Than What Divides
Agnieszka (Angel) Muxlow, Community Strategist
- Through the Looking Glass of Consumer Journey: A Marketer’s Dream or Strategist’s Gold Mine?
Crystle Uyeda, Director, Business Development
- Transforming Static Data into Living Wisdom: How Corporations Can Learn from our Earliest Scientists
Elizabeth VanStee, Communication Designer
- Breaking the Ask/Answer Cycle: Part II – Meeting Consumers Where They Are
Katherine Ephlin, Chief Operating Officer
- Breaking the Ask/Answer Cycle: Part I – Moving Beyond the RFP
Katherine Ephlin, Chief Operating Officer
- The Improbable Rebirth of Vinyl…What Product Innovators & Marketers Can Learn From It
Ivan Bojanic, Senior Integration Architect
- Data Scientists – Converting Big Business to Open Source
Sarah Tarraf, Director, Analytics
- Becoming Open Minded About Open Source
Troy Burmeister & Claire Gilbert, Data Analysts
- Reversing the Great Empathy Recession: Moving from Empathy to Action
Ivan Bojanic, Senior Integration Architect
- Five Simple Ways to Tell 79 Million Stories – A Curator’s Perspective
Ivan Bojanic, Senior Integration Architect
