Your Company’s Purpose (And It’s Not Profit)

What is your companies purpose? Does it stack up with the industry standard today? In Forbes, award-winning author Shep Hyken illuminates Gongos’ sponsored study with HBR Analytic Services as it relates to embedding a customer-centric purpose into your business strategy. The article focuses on how to build your companies purpose to achieve customer-centered growth.

Find out in this article by Shep Hyken, Chief Amazement Officer at Shepard Presentations.