Gongos, Inc. Recognized As Top Women-Owned Supplier by BCBSM
Auburn Hills, MI – February 26, 2015 – Blue Cross Blue Shield of Michigan honored Gongos, Inc. at its 10th Annual Supplier Diversity Awards on February 17th at its SE Michigan conference center. The annual event acknowledges BCBSM minority-owned vendors, corporate procurement teams and others who champion partnerships with diverse individuals.
Alongside 11 other awardees, Gongos received the Women Business Enterprise Diverse Supplier Achievement Award.
“We greatly appreciate the value Gongos brings to our organization through their innovative research techniques, thoughtful collaboration and provocative insights,” said Aaron Turner, Director, Market Research and Consumer Insights at BCBSM. “They are true partners in every sense of the word.”
Gongos Research teams have partnered with BCBSM on their consumer research initiatives since 2008 and more recently, have applied holistic approaches to bringing knowledge and empathy about diverse populations into the organization.
“We truly value forward-thinking partners, and BCBSM has been just that,” adds Christi Walters, Principal, Gongos Research. “They’re really invested in how the multicultural insights we bring to bear will shape the future of their member experience.”
For further information on the awards, please visit here.
To celebrate, the core team gathered at the Gongos offices for a slice of delight and champagne toast.