Gongos Brings Its Model of Customer Centricity to New Headquarters
Decision Intelligence Company Shapes Work Environment to Meet Business Model Transformation
ROYAL OAK, MI – August 27, 2018 – Gongos, Inc. is officially opening the doors to its newly built 20,000 square-foot headquarters in the vibrant, downtown community of Royal Oak on Tuesday, August 28th. This relocation marks the culmination of the company’s 2020 vision to deliver on “decision intelligence” for Fortune 500 corporations. As an early occupant of Royal Oak’s #RethinkRO initiative, Gongos’ new space was designed in collaboration with local partners to foster the kind of customer-centric culture it aims to help its clients create.
“Our growth and evolution made it clear that we needed to create an environment that fit the company we were rapidly becoming,” said president & CEO, Camille Nicita. “In early 2018, we recalibrated our people system to adopt a more agile approach to serve our clients’ continuously expanding needs.”
Having integrated the disciplines of data science, information design, customer experience, and change management into its already strong consumer insights heritage, Gongos’ new people system was architected to offer equal footing among all disciplines. The progressive design further fuels collaboration, camaraderie and a people-first philosophy, while offering fresh perspectives on its clients’ consumer-minded business challenges.
Experiencing 13% organic revenue growth in 2017, Gongos ranks #42 among the largest market research organizations in the U.S. Although its clients span the globe, Gongos is committed to remaining a Metro Detroit-based company. With 144 employees, it was just recognized as a Crain’s 2018 “Cool Places to Work” and is among Corp! Magazine’s and the Detroit Free Press’ lists of companies recognized for top cultures and best practices.
Gongos will celebrate its move into Royal Oak by releasing 100 local Michigan butterflies into the community from its 3rd floor balconies, while sipping Painted Lady and Monarch Mule ‘flights’ on Thursday, September 13th.
As a decision intelligence company, Gongos, Inc. brings a consultative approach in developing growth strategies grounded in operationalizing customer centricity. Partnering with insights, analytics, marketing, strategy and CX groups, Gongos serves as a translator to help cross-functional teams fuel the competency to gain and apply consumer wisdom, transform decisions into action, and navigate organizational change. Coalescing enterprise data with primary research and curating insights for multiple audiences ensures information is designed to influence actions and behaviors from executives to the frontline.
Gongos partners with clients across multiple industries including Mars Wrigley, Kraft Heinz, Kellogg’s, FedEx, U.S. Bank, UnitedHealthcare and GM. In 2007, the company was first named to the Inc. 5000 list of “The Fastest Growing Companies in America” and is among the AMA Gold Top 50 U.S. market research organizations. For further insight into Gongos, visit the newly redesigned gongos.com.