Join us at The Market Research Event as we explore a new kind of experience to gaining and applying wisdom to make better consumer-minded decisions. Scientists (i.e. “big” data analysts), Seekers (i.e. primary researchers), and Curators (i.e. synthesizers/storytellers) make up the new approach to Decision Intelligence and play an active role in understanding the consumer. Our ‘cast of characters’ will explore how one organization has gone about understanding a very important consumer through the lens of big data, primary research, and immersive storytelling; while providing an interactive experience to help solve a true-to-life consumer-related challenge.

PP_Camille_Nicitasmpp_jason_solackSusan Scarletpp_jeannie_votaw

President & CEO Camille Nicita advocates for a purposeful approach to change in Part One and Part Two of her video series.

To schedule a time to join our experience, please contact:

We hope to see you there!