Gongos joins more than 600 retailers, manufacturers, and industry thought-leaders at the 11th annual Shopper Insights in Action Conference in Chicago.

This conference focuses on Examining the Blurring “Shopper” & “Consumer”: A Holistic Approach to Understanding and Influencing the Path to Purchase. Consumer researchers and shopper insights folks have the opportunity to exchange ideas and share their stories. Industry leaders from companies including Best Buy, Macy’s, Hewlett-Packard and Unilever join us for the grand event.