by Camille Nicita, President & CEO

Anyone challenged with change management inside of an organization is familiar with the three C’s of capability, capacity, and competency.  As we talk with some of these leaders, we find that these key dynamics apply to the organization’s ability to build decision intelligence—their ability to not only gain but also apply wisdom that inspires great consumer-minded decision making.


By Camille Nicita, President & CEO, Gongos, Inc.

Nature vs. nurture?  While this topic has been widely debated for centuries, evidence suggests that nature (a person’s inherent genetic make-up) and nurture (environment and external influences) have equal influence on shaping who we are, how we live, and the decisions we make.


By Camille Nicita, President & CEO

Search the term “pivot” and you will find that this once-upon-a-time Silicon Valley term has made its way into mainstream business vernacular.  Eric Reis (The Lean Start-Up) coined the term “pivoting” to reference the shift in strategy that plagues many tech start-ups, and the importance of keeping one foot planted firmly as you shift the other in a new direction.


By Camille Nicita, president & CEO

Picture yourself on an industry river, with consumer-filled stories and spirited minds… An enterprise calls you; you answer quite slowly, a girl with kaleidoscope eyes.

Much like a kaleidoscope functions on the principle of multiple reflections, the same can be said for any company.


By Camille Nicita, President & CEO

In general terms, a leader takes charge, directs a team or organized group of some type, and has a plan to keep things moving onward and upward.

Traditionally, people associate leadership (at least in the corporate world) with titles such as Chief “anything”, Vice President, Director and so on.


By Camille Nicita, CEO

Regardless of the role you play at work or in your personal life, being busy these days is easy.

We’re busy on client calls, we’re busy managing people, we’re busy with deadlines, and we’re busy listening to coworkers say they’re busy.  I just love this recent post from GreenBook Blog Time for IIeX, but I’m Still Working on my To-Do’s From Last Year! (Now, my colleague Jeff Henning is being tongue in cheek, but it’s a great reinforcement of how we all feel a lot of the time.


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